Segment Marketing Leader

<p>Welcome to 3M, a global science and innovation company dedicated to improving lives and transforming industries through cutting-edge technology and solutions. We are currently seeking a talented and driven Segment Marketing Leader to join our dynamic team. In this role, you will be responsible for developing and implementing marketing strategies for a specific business segment, driving growth and profitability. We are looking for a strategic thinker with excellent leadership skills, a passion for understanding customer needs, and a track record of delivering results. If you are a marketing professional with a strong business acumen and thrive in a fast-paced, collaborative environment, we want to hear from you! Develop and implement marketing strategies for a specific business segment, in alignment with company objectives and target market needs. Drive growth and profitability for the segment through effective marketing campaigns, initiatives, and product launches. Conduct market research and analysis to understand customer needs, market trends, and competitive landscape to inform marketing strategies. Collaborate with cross-functional teams including sales, product development, and finance to ensure alignment and execution of marketing plans. Lead and mentor a team of marketing professionals to achieve goals and objectives. Analyze and report on key performance indicators to measure the effectiveness of marketing activities and make data-driven decisions for future strategies. Develop and manage marketing budgets for the segment. Represent the segment at trade shows, conferences, and other events to promote the company's brand and products. Stay updated on industry trends, advancements, and best practices to continuously improve marketing strategies. Maintain strong relationships with key stakeholders, including customers, partners, and vendors.</p><p>3M is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.</p>