AI-Generated Explainer Video with a Consistent Character for B2B Security Tech
We're a B2B physical security software company. We need a short explainer video for RightCrowd Pass, our mobile credential product that replaces physical access badges with a smartphone-based credential.
The challenge: We operate in physical security — a niche B2B space — and mobile credentials is an even narrower slice of it. Stock footage does exist, but only in fragments, and it's inconsistent: a man in a suit for building entry, a woman for the computer-access scene, a different man for the parking garage, and so on. Every scene features a different person because that's simply what's available. AI-generated imagery or video is the only practical way to unify these scenarios around one consistent individual.
The concept: We have a "day in the life" storyboard following a single employee through their workday as they move through different access points (e.g., building entry, elevator, secured office door, parking garage) and uses RightCrowd Pass at each one. Unlike the fragmented stock footage available today, we need the same person, consistently recognizable, across every scene — same sex, build, and wardrobe throughout. Matching the same face in every scene is ideal, but not a hard requirement — if maintaining exact facial consistency proves too difficult or costly, we're open to camera angles (e.g., over-the-shoulder, back-of-head, cropped-below-eyes) that avoid showing the face clearly in some or all scenes, as long as sex, build, and wardrobe stay consistent so the viewer still re it as one continuous person.
What we're providing:
- A rough storyboard (currently 12–15 scenes, still being finalized) and basic script for the video
- Voiceover — we have our own tool for this, so the freelancer is not required to generate or produce voiceover audio
Scope indicators (to help freelancers estimate without seeing the full storyboard):
- Total runtime: 30 seconds, broken into ~12–15 short scenes
- Character: one woman, business-casual attire (blazer), consistent hairstyle — appears in nearly every scene
- Environments include: building/lobby entry, parking garage, elevator, office door and workstation login, secure print station, gym access, and flying/traveling to a second office location
- Visual style: clean, modern, brand-driven graphic overlays (glowing access-granted indicators, phone wallet/credential UI, brand color and wordmark treatments) bookending the live-action-style scenes
What we're looking for:
- A freelancer experienced in AI image/video generation who can maintain character consistency across multiple scenes (e.g., via character reference tools, consistent seed/LoRA workflows, or similar techniques)
- Preference: short motion video clips per scene (person walking up to a reader, tapping their phone, door unlocking, etc.)
- Acceptable fallback: a sequence of consistent AI-generated still images with animated transitions (slow pans, zooms, and graphic overlays) if full motion isn't feasible within budget
- Comfort incorporating on-screen phone/app UI elements (we'll provide app screenshots)
Deliverables:
- Final video (or animated still sequence) matching our storyboard and script, scene-by-scene
- Source/project files where applicable
- Delivered widescreen aspect ratio and minimum 1080p resolution
The full storyboard and script will be shared with the selected candidate upon award — not attached to this public posting, as they contain product details we'd prefer to keep out of public view.
We're open to discussing tools, workflow, and whether this is best scoped as one continuous engagement or a paid test scene first to confirm the character-consistency approach works before committing to the full project.
Potential for ongoing work: This is the first in a planned series of videos. If this project goes well, we anticipate follow-on work that may include a promotional video for advertising, a demo video walking through the product UI, and adapted versions of this explainer for different vertical industries (e.g., banking, mining, data centers, higher education). Freelancers interested in an ongoing relationship beyond this initial project are encouraged to note that in their proposal.
Timeline & length:
- Final video must be delivered by August 21, 2026 — this is a hard deadline
- Preferred final length: 30 seconds